Summary:
- Sony Pictures/Wayfarer Studios: “It Ends With Us” trailer, starring Blake Lively, breaks female-led event movie records.
- Based on Colleen Hoover’s novel, the film explores romance and past trauma, featuring a talented cast.
- Directed by Justin Baldoni, it promises to captivate with a compelling story and star power.
Sony Pictures and Wayfarer Studios’ romantic drama “It Ends With Us” is generating major buzz even before its release. The film’s debut trailer, starring Blake Lively as the lead, has shattered records for a female-led event movie in its first 24 hours.
According to WaveMetrix, the trailer garnered a whopping 128.1 million views within its first day, a significant achievement. As of today, total views have reached a staggering 222 million. This viewership surpasses trailers for highly anticipated films like “Wicked” (112.9M), “Barbie” (101.6M), and even Taylor Swift‘s “The Eras Tour” (96.2M).
It Ends With Us” is based on the best-selling novel by Colleen Hoover, marking the first big-screen adaptation of her work. The film follows Lily Bloom (played by Lively), a woman who builds a new life after a difficult childhood. A chance encounter with neurosurgeon Ryle Kincaid (Justin Baldoni) leads to a passionate connection, but their romance is complicated by glimpses of Ryle’s past that uncomfortably mirror Lily’s own. The arrival of Lily’s first love, Atlas Corrigan (Brandon Sklenar), further stirs the pot, forcing Lily to confront her past and make a life-altering decision.
Directed by Baldoni, who also co-stars, “It Ends With Us” boasts a talented supporting cast including Jenny Slate, Hasan Minhaj, and Amy Morton. The film is produced by Alex Saks, Jamey Heath (Wayfarer Studios), and Christy Hall (screenwriter). Executive producers include Blake Lively and Colleen Hoover themselves, alongside industry veterans Steve Sarowitz, Andrea Ajemian, Andrew Calof, and Justin Baldoni (on behalf of Wayfarer Studios, which co-financed the project).
With a record-breaking trailer and a captivating story, “It Ends With Us” is poised to be a major hit for Sony Pictures and Wayfarer Studios. The film’s ability to resonate with audiences and generate such excitement bodes well for its upcoming release.