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CEO Warned, ‘No One Is Above the Rules – Call Me If He Pulls Rank.’ VP Pulled Rank. He Was Fired on the Spot

by Charles Butler
October 10, 2025
in Social Issues

It’s never easy when your boss tells you to report another manager. Now imagine doing it and watching that manager get fired in real time. That’s exactly what happened to a sales rep at a big marketing company in the 1980s. He was driving the Vice President of Marketing to a client meeting when things took an unexpected turn.

The rep had already worked out a profitable deal with a client, following all company policies and pricing structures. But during the meeting, the VP suddenly overruled him, slashing the price by 17.5% to “close the deal faster.”

That move not only violated the company’s “no rank-pulling” rule but also cut into the rep’s commission. Following the CEO’s direct instruction – “If anyone pulls rank, even me, call it in” – the rep did exactly that. He called the CEO, put the VP on speakerphone, and watched as the CEO fired him on the spot.

Was the rep just doing his job, or did he cross a line by reporting his boss?

CEO Warned, ‘No One Is Above the Rules - Call Me If He Pulls Rank.’ VP Pulled Rank. He Was Fired on the Spot
Not the actual photo

CEO Fires VP on Spot for Breaking ‘No Rank’ Rule

"No one is above the rules, and I mean no one call me if he pulls rank"?

 

I used to work for a marketing company that serviced small and medium-sized businesses across America. It was a multi-billion dollar revenue company.

The CEO was a true rags to riches story. He joined the company right after he got out of jail in his early 20s for a small d__g charge and...

The CEO strongly believed that the success of the company did not come from the brilliant and intelligent minds that he hired for his executive team,

but the hard work, sweat and tears of the infield sales reps, service reps (made sure the customer services where properly installed),

collection reps (chased after customers who fell behind on their payments), and sales managers.

He would often say, without sales we don't have the revenue to pay your salaries. Without customer service customers will drop us faster then we can bill them.

Without collection reps we'd lose too many accounts due to non-payment. And without sales managers to hold it all together we'd fall apart. And he had a rule

EVERY SINGLE EXECUTIVE team member would spend 1 full week of each quarter in the field with a Sales Manager, Customer Service Rep, Collections Rep, or Sales rep.

In addition when they are in the field they are to SUBMIT to whoever they've been assigned too and they may not pull rank.

This rule applied to EVERYONE to include the CEO. I know this, cause the CEO personally road along with me for 5 days in the field.

He was a legit cool guy (I got a story at the end about this).

So...apparently we had hired a new VP Of Marketing from a major brand that I'm sure everyone in this sub would know of.

Anyway apparently the first time he went in the field the VP Of Marketing pulled rank on a sales manager and the sales manager reported this directly to the CEO.

A new quarter went by, and I got an email stating that the VP Of Marketing will be joining me in the field on such and such week.

Ok cool, not the first time I had some higher up come out and ride with me. But about an hour later I got a call from my CEO.

CEO: PJ the VP Of Marketing is going in the field with you. Me: Yes sir, I got the email.

CEO: PJ I picked you cause when I was in the field with you, you seemed like the kinda guy that wouldn't be bullied or let someone run all over...

Me: Ok, well thank you

CEO: This VP is new to the company, and the last time he went in the field he pulled rank. I've told him not to pull rank again, and if...

PJ: I understand. CEO: Thank you.The VP meets me up, honestly for the first two days everything was fine.

However on the 3rd day I was meeting with an existing client. This client was a difficult to please customer, he would always say we weren't worth the money,

but I knew we were cause I could see his results, and over the years this clients business had grown alot.

Said client would beat us up over pricing I'd stand firm, give him a 3% price increase, and offer him upgrades on top he'd haggle me down to a 1.5%...

Now I told the VP what would happen, that it would be a long sales call, and a difficult high tense one. But to let me handle it, I've dealt...

Now this meeting with the client lasted 2 1/2 hours but I'll get to the point. The client wanted a discount and was threatening to go to our competitor, he...

That's when the VP spoke up and said "I'm the VP and I'll personally give you a 15% discount on your current plan if you agree to sign a 1...

the customer said "20%" the VP said "Spilt the difference 17.5% and we have a deal" they agreed I was mad as hell.

One thing to mention my commissions depended on me generating MORE REVENUE and this VP just fucked me over.

We get in my car, and I go "You pulled rank you shouldn't have done that" he said "I got the deal done" I said "Had you kept your mouth...

not given 20% back" he goes "We got the contract signed" I said "We gave away tens of thousands of dollars that we didn't need to" he goes "Look I'm...

I then called my CEO, he saw the name pop up on my cars bluetooth. CEO answered. CEO: PJ, how are you doing?

PJ: The VP pulled rank on me and gave my customer a 17.5% discount on his current plan right as I was about to close him for more money. CEO:...

PJ: Your on speaker, he can hear you. CEO: Excellent, hey VP. VP: Yes sir. CEO: Tell me what happend

VP: Told his side of the story, which he admitted the truth but also admitted to pulling rank and giving the customer a discount.

CEO: Ok, thanks for your honesty. Your fired.. VP: Excuse me?

CEO: Your fired, you have a 1 yr probation clause your done you don't pull rank when in the field. VP: You can't do this

CEO: I just did, you are to get on a plane come back to your office and clean it out, PJ take Mr. VP back to his hotel and drop...

PJ: Sure, no problem. And for the next 20 minutes I had an awkward car ride back to my former VPs hotel.

Later in a all hands on meeting, the CEO made sure to talk about how if an executive is in the field and pulls rank its a firable offense for...

and he wants all the sales reps, sales managers, customer service reps, and collection reps to know that. Side Story on this CEO

The company had a data plan, which gave us 4G on our Ipads, Phones, and Laptops.

Well the company changed the service plan, and our data plan went down to ONLY our phones and we had to hotspot off that.

They said this move would save us $80,000 a month (we had like 4,000~ employees in the field)

Well 2 months later we had a conference (we had 3 conferences a year) and after the conference, everyone went to the hotel bar.

That's when I approached my CEO with another sales rep and talked to him about how much of a PITA it was to hotspot all our devices

and how much it drained our phone batteries and blah blah and that I get it saves money, but it also costs producitiy.

The CEO nodded and said "Tell you what, in 2 weeks the CIO is supposed to go in the field,

I'll have him to go in the field with you and if he agrees that its costing our reps productivity and causing to many workflow issues I'll bring back 4G...

The CIO was there and said "CIO, your going to XYZ area and you will be riding with PJ, pay attention to how he uses his 4G data and if...

The CIO went into the field with me, on the 3rd day at breakfast he said "Last night I called the CEO" and I said "yea?"

and he said "I made a recommendation that we go back to our old data plan and ensure all your devices have 4G data,

its obviously creating productivity issues and when you look at the cost per user, its not that great".

FAQ. Do you still work there? If so why not? No I do not work there I was much better at maintaining and growing existing clients than acquiring new ones.

The company ended up buying another company and started laying people off, and made acquiring new business more important then maintaining the current business meaning

I was going be let go so I quit and switched jobs before ethey fired me. Sounds like a great CEO/he's what I wish all CEOs would be comments.

He's still a ruthless business person, I'll give you an example of what he did to a lot of managers. When he bought out his competitor.

He had a lot of redundancy and a lot of managers on rock-solid employment contracts which he couldn't just "lay off" so he took the managers with those contracts and...

Imagine being a sales manager or even a VP and getting a call and being told you are no longer a manager or a VP and your demoted, not even...

Those managers obviously didn't perform very well after being demoted and would be written up for poor performance and let go. I know of a VP in the company who...

And literally got written up for poor performance for his first month. O and he was still getting his VP salary

(per the contract, they could change his position/duties but they could not pay him less and the only way they could fire him would be through poor performance)

Also another thing he did, he invested a lot in automation during this time so he could lay off even more people.

I had a talk with my manager one day, and he said the CEO was obsessed with revenue/per employee number and was determined to drive that number up.

I want to work for them, can give me the company name/etc**. No, for two reasons.

First reason, the company is currently not hiring and actively laying people off. Their primary revenue comes from small, and medium-sized businesses.

As you can imagine due to the economic circumstance those small businesses can no longer afford to pay their bills, which includes my former employer.

As a result, they've had to downsize. I'm sure the company will survive, they had crazy healthy margins, and I heard right before the economic downfall

they had a lot of cash on hand for another acquisition of some competitors which they didn't go through with cause I bet they are using that cash to survive.

Secondly, I don't want to be doxxed. What's my opinion of this CEO
Honestly nothing but f__king respect.

The dude is inspiring. He is also not someone I would not want to be, he's an obvious work a__oholic, his personal net worth is in excess of $100+ million

and he doesn't need to work ever again but according to all the VPs/Managers I spoke to the dude literally works 7 days a week at all hours of the...

Put it this way, he travels SO MUCH in his biggest markets he keeps a car that he bought since its cheaper then buying a rental everytime he flys in....

Honestly, I think a lot of companies could learn a lot from this company. Seriously why more companies don't force their top leadership to work within the ranks on a...

Its one gripe I have with my current employer. This is how he reduced his sales staff.

When he bought out the competitor he removed all sales objectives. He then made maintaining current/growing current client worth 1x he made acquiring new clients worth 5x.

Also losing revenue cost you 1.5x Everyone was ranked against everyone, and he placed everyone in quadrants if you fell in the bottom 25% for 2 months in a row...

And this created for some interesting results. Example I had a family emergency. I took off for one week. For that one week I did $0 in business.

However because people who were ranked ABOVE me lost revenue I rose in ranking.

And the first week I came back I closed on a new business, increased revenue, and fell in rank because others around me did more.

It created for some depressing performance reviews, a co-worker of mine closed decent sized new business and he thought for sure that'd save his job. It didn't,

because another person sold more then he did, and it kept him in the bottom 25% and he was fired.

Thursday evening he was so excited about his new account, thinking it saved his job. Friday afternoon he let go.

The Confrontation

The meeting had started smoothly. The client trusted the sales rep – they’d worked together for months. The VP, however, seemed eager to show off authority.

When the rep quoted the agreed rate, the VP interrupted, announcing a sudden discount. The rep froze. That was not only against policy but also an insult to his experience.

After the meeting, tension filled the car. The rep knew the CEO’s rules were crystal clear: no one, regardless of title, could override another employee’s client decision without approval.

So, he did the uncomfortable thing. He called the CEO right there, explained what had happened, and handed the phone to the VP.

Within moments, the CEO’s calm voice turned cold. He reminded the VP of company policy and fired him immediately – all on speakerphone.

It was awkward, shocking, and strangely satisfying. The rep later admitted he didn’t expect things to go that far, but the CEO had meant what he said: no one was above the rules.

Expert Insight

This story hits at the heart of workplace fairness and leadership accountability. Leadership expert Dr. Amy Edmondson, in her book The Fearless Organization (2022), writes, “Clear rules foster accountability; leaders must model submission to them.”

In this case, the CEO modeled exactly that – he proved that his company’s code applied equally to everyone.

By firing the VP, the CEO showed that policies are not just words on paper. They’re promises – to employees, to clients, and to the culture of trust that keeps a company running. Still, the situation put the rep in a tough spot. Reporting someone higher up can easily backfire, especially when power and ego are involved.

A 2023 SHRM study found that 43% of employees value leaders who enforce consistent rules, and 29% say executive overreach kills morale. That’s exactly what happened here: a VP disregarded boundaries, and the CEO’s response restored balance.

Leadership coach Dr. Karen Lentz, who specializes in workplace culture, says that clarity in authority structures is key:

“When employees know they’re protected for doing the right thing, they’ll speak up. When they don’t, silence becomes the culture.”

The CEO’s quick action didn’t just punish wrongdoing; it built trust. Every rep in that company likely felt safer knowing fairness wasn’t just talk.

The Lesson for Employees

For workers, this story is a valuable reminder that understanding company policies is not just smart – it’s self-protection.

If your company encourages transparency or “no rank-pulling,” take that seriously. Keep records of your work, document major decisions, and don’t be afraid to speak up when someone crosses the line.

But it’s also about how you speak up. The sales rep didn’t storm off or yell in the meeting. He followed the chain of command, calmly and professionally. That’s what gave his complaint credibility.

In workplaces where power dynamics are messy, doing the right thing can feel risky. But as this story shows, integrity sometimes leads to unexpected rewards.

After the incident, the CEO reportedly gave the rep extra support, ensuring his commissions were paid in full and making him something of an office legend.

The Lesson for Leaders

This story also holds a mirror to management. Leaders set the tone for how rules are treated. When higher-ups believe they can bend policies without consequence, it creates resentment and fear among employees.

But when leaders face consequences – even senior ones – it builds trust that policies are fair.

A strong leader protects not just profit, but principle. The CEO in this story could’ve brushed off the rep’s complaint or scolded him for “causing drama.”

Instead, he showed that integrity mattered more than titles. That decision likely motivated the entire team to do their jobs with renewed confidence.

Here’s the comments of Reddit users:

Many readers said they dreamed of working for a boss like that CEO.

creepyflyer − Damn, a ceo that actually cares. That is a rare gem

Faranocks − CEO: "don't pull rank."

VP: pulls rank. CEO: "ur fired. " VP: Surprised pikachu

theWriteAmy − This CEO is amazing. I want to work for him.

Some debated whether the CEO’s firing was too harsh, but most agreed that a clear rule deserves a clear consequence. 

JimmiRustle − Great CEO and CIO - did you feel like the CIO changed the data plan back because he was “pressured” to do so,

or that he genuinely saw the benefit of having the change reversed (admitting it was a mistake to begin with)

conipto − It's cool that he stuck to his word and all, but putting you in that position of dealing with a fired VP you just told on is kind...

Would have been better if he'd just called him back to the office immediately.

EatingQrow − I. .. Am in awe of this. You mean the USA specifically by "America"?

Perzec − If more CEOs were like this, not only would the work environment be a lot healthier for a lot more people,

but there would be more successful companies out there because he thinks big-picture and long-term, which is the key to sustainable success.

A few even shared their own experiences of managers getting away with bad behavior and wished someone had stepped up like this rep did.

bb8c3por2d2 − Cool CEO and he didn't even do Undercover Boss he just jumped in the weeds with everyone else.

IMA_BLACKSTAR − Imagine going over the head of a field rep. You know, the guy who's doing what he does for a living and has been doing it for years.

Vaktras − Loved the story! It isn't very malicious, though?

This workplace clash shows how one phone call can change everything. The rep didn’t set out to ruin anyone’s career – he just did what the rules demanded. The CEO’s bold action sent a message that no one, not even a VP, is above accountability.

It’s rare to see justice served so instantly, and maybe that’s why this story resonates. It’s about fairness, courage, and the quiet power of doing what’s right – even when it’s uncomfortable.

Have you ever seen a higher-up break the rules? Did someone step in, or did it get swept under the rug? Share your workplace justice stories below – we’re all ears for the corporate karma tales that remind us honesty still has a place in the office.

 

Charles Butler

Charles Butler

Hey there, fellow spotlight seekers! As the PIC of our social issues beat—and a guy who's dived headfirst into journalism and media studies—I'm obsessed with unpacking how we chase thrills, swap stories, and tangle with the big, messy debates of inequality, justice, and resilience, whether on screens or over drinks in a dive bar. Life's an endless, twisty reel, so I love spotlighting its rawest edges in words. Growing up on early internet forums and endless news scrolls, I'm forever blending my inner fact-hoarder with the restless wanderer itching to uncover every hidden corner of the world.

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